Posts tagged Online Advertising
Online advertising is a method of product promotion through the internet. Online advertising is a good idea, when the number of internet users is increasing gradually. Online advertisement is an effective tool to businesses for promoting brands. Print, Radio or TV advertisements have a limited scope of time and area in promoting, but online advertisements breaks all barriers and limits while promoting a brand. It provides continuous promotion all across… ...>Continue reading
Online advertising has been in use throughout the world and it proved to be more effective when compared to the other traditional means of advertising. As per the IAB Europe figures on online advertising, the online advertising market in Europe had an accelerating growth rate of 15.3% in 2010. The online ad spend in 2010 was found to be €17.7 billion whereas, it was €15.3 billion in 2009… ...>Continue reading
Among the different ways of advertising through the Internet, video advertising is one which attracts the customers. Advertisers prefer to use online video ads to capture the right customers. Online video ads include display of actual moving video clips in place of the static or animated image. This creates an interest in the viewer to look at it. A comScore study stated that 4.6 billion video ads were… ...>Continue reading
As per the ABI report prediction on the next five years, the expenditure on mobile display ads in the US as of now is $313 million, this will increase almost 4 times to $1.2 billion by 2015.
There is much similarity between online banner ads and mobile display ads. It is only one method which is available for aspiring mobile marketers. The other methods for are text messaging… ...>Continue reading